Advocacy Bootcamp 

Leadership Training Program

Accredited for 9.0 AMA PRA Category 1 Credits™

October 2024 - April 2025

Registration is required and restricted to ISMA members only.
Capacity is limited to the first 20 registrants.  

Fee: $200

Program description:

“Advocacy Bootcamp” is ISMA’s advocacy leadership training program.  This hybrid program aims to support and develop active, effective health policy advocates from among ISMA’s most engaged members.

Some of the topics that will be covered include - how policy is made in Indiana, anatomy of the federal and state legislatures, how to track bills, how to navigate the Indiana General Assembly website, framework of policy analysis, aspects of strategy when lobbying, self-awareness and self-management when meeting with legislators, and how to prepare for meetings with policymakers.

Zoom, in-person, and recorded sessions led by ISMA’s Government Relations (GR) team and other subject-matter experts will take place one day each month from October 2024 through April 2025.  Participants will also take part in Physician Advocacy Day at the Statehouse in February.

Bootcamp Schedule:

Tuesday, Oct. 15
6 – 7 p.m. ET via Zoom
Presenter: John Ruckelshaus, Vice President of Government Relations, Luke McNamee, JD, ISMA Director of Government and Policy Affairs
Physician Advocacy Recruit Orientation

• Understand how policy is made in Indiana.
• Explain the anatomy of the federal and state legislatures.
• Describe how to track bills.
• Know how physicians can participate in the process.

Friday, Nov. 22
12 – 1 p.m. ET via Zoom
Presenter: John Ruckelshaus, Vice President of Government Relations, Luke McNamee, JD, ISMA Director of Government and Policy Affairs
Physician Advocacy Basic Training

• Understand the framework of policy analysis.
• Describe the aspects of strategy when lobbying.
• Understand how to set the narrative.
• Recognize advocacy channels.

Tuesday, Dec. 10
6 - 7 p.m. ET via Zoom
Presenter: John Ruckelshaus, Vice President of Government Relations, Luke McNamee, JD, ISMA Director of Government and Policy Affairs
Physician Advocacy Standard Operating Procedure

• Know how to build relationships with your Legislators.
• Prepare to educate and establish creditability before Constituent engagement.
• Review ISMA Grass Root efforts through the “Action Center” and send an email to Legislators.

Friday, Jan. 10
12 – 1 p.m. ET via Zoom
Presenter:  David Norris, MD, MBA, practice consultant and educator
Physician Advocacy SITREP (Situation Report): The Importance of Emotional Intelligence on Leadership and Negotiations

• Describe a framework for better self-awareness and self-management.
• Gain Insight and understanding of social awareness and relationship management.
• Explain blind spots and pitfalls of the various personality styles we inherently possess.

Date and Time TBD
Live in-person at the Indiana Statehouse
Presenter: John Ruckelshaus, Vice President of Government Relations, Luke McNamee, JD, ISMA Director of Government and Policy Affairs

Friday, Mar. 14
12 – 1 p.m. ET via Zoom
Presenter: John Ruckelshaus, Vice President of Government Relations, Luke McNamee, JD, ISMA Director of Government and Policy Affairs
Politics in Action: Political Action Committees

• Understand basic knowledge of the regulations governing Indiana political action committees.
• Know how to use the Indiana Campaign Finance Online portal.

Friday, Apr. 18
1 – 4 p.m. ET live in-person at ISMA Headquarters *reception to follow
Presenter:  Pete Friedmann, Friedmann Communications, Inc.
Physician Advocacy Operational Readiness

• Know how to prepare for meetings with policy makers.
• Describe best practices in meetings with policy makers.
• Role-play a practice meeting.
• Evaluation and execution of appropriate follow-up to meetings with policy makers.

CME information

Designation Statement: The Indiana State Medical Association (ISMA) designates this live Other (hybrid) activity for a maximum of 9.0 AMA PRA Category 1 Credits^TM. Physicians should claim only the credit commensurate with the extent of their participation in the activity.

Accreditation Statement: The Indiana State Medical Association (ISMA) is accredited by the Accreditation Council for Continuing Medical Education (ACCME) to provide continuing medical education for physicians.

Disclosure Policy: In accordance with The Standards for Integrity and Independence in Accredited Continuing Education, educational programs sponsored by the ISMA must demonstrate balance, independence, objectivity, and scientific rigor. Prior to the activity, all faculty, authors, editors and planning committee members participating in an ISMA-sponsored activity are required to disclose to attendees any financial relationships with an “ineligible company” whose primary business is producing, marketing, selling, re-selling, or distributing healthcare products used by or on patients.

Disclosure Statement:  There are no relevant financial relationships with an ineligible company to identify, mitigate or disclose because the content of this activity is non-clinical in nature.

If you have questions, contact ISMA Continuing Medical Education staff at 800-257-4762 or seminars@ismanet.org.

REGISTRATION DEADLINE:  October 7, 2024, at 11:59 PM ET

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1. Click on the “Register” button at the bottom of the event landing page.
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