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The option is yours: You can direct how your prescribing data is used
e-Reports, Sept. 19, 2011
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The Physician Data Restriction Program (PDRP) from the AMA gives you the power to decide who can access and use your prescribing data. The choice is yours – free – whether you are an AMA member or not.

The PDRP allows you to withhold your prescribing data from pharmaceutical sales representatives while still making it available for medical research. It also offers a way for you to register complaints against pharmaceutical sales representatives or companies you believe are using your data inappropriately.

Some physicians may not choose to use the program, preferring instead to allow pharmaceutical reps to view their data to better identify their needs and preferences. The point is: Now you have a choice.

While the AMA does not collect, license, sell or have access to physician prescribing data, the nationwide organization can impact how health care information organizations and their clients use such data through licensing agreements.

To register for the program and have your individual prescribing data prohibited, visit the PDRP website here.

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